Samsung Galaxy flip phone launch

Leo Burnett for Samsung

For the launch of the Galaxy Z Flip 5, Leo Burnett asked us to develop a classic but fun retro-future style Pinball game for Web. Players can take part in a scoreboard and win! We embedded a localized high-score board plus a global ranking, which is only accessible at Arcade machines at the Retailers.

Play the game and win

What better way to engage customers than with a fun game! Pinball is easy to understand; an intuitive logic that allowed us to embed the product features into several mini-games that are activated while playing. Different modes change the environment and the image - or even turn it upside down! Just like the campaign claim: Join the flipside. 
With a lot of attention to detail, these features ensure that even pro gamers will be captivated, and the chance to participate in the global leaderboard and win a Samsung product definitely contributes to this as well. Custom sound design. Unity Game Design plus Backend Score Set up.

Explore More Cases

AURA, the Lightbringer
BoraBora studios - own IP
AURA, the Lightbringer
AI + Token Exploration Table
Tribute to Ben & Jerries
AI + Token Exploration Table
Black Friday Game Special
Cheil for Samsung
Black Friday Game Special
Porsche Tennis Grand Prix Games
GK X Media for Porsche
Porsche Tennis Grand Prix Games
Summit AR Scavenger Hunt
Montblanc
Summit AR Scavenger Hunt
Montblanc Exploration App
Montblanc
Montblanc Exploration App
DIGITRAXX
DIGITRAXX
Customer Experience App
Food Academy Germany
Customer Experience App
Interactive Store Activation
TIFFANY
Interactive Store Activation
Interactive Shopping Window
BVLGARI
Interactive Shopping Window
Experiential Augmented Reality
Experiential Augmented Reality
Realtime 3D characters
Realtime 3D characters
Jimmy Jazz Store Activation
Jimmy Jazz
Jimmy Jazz Store Activation